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Customer Satisfaction

Market Sizing and Segmentation

Concept Testing

Product Development

Data Collection Methodologies

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Customer Satisfaction:  How can we serve our customers better? 

Your customers are the foundation of your business.  Repeat business, “word of mouth” recommendations, and positive brand image are all dependent on keeping the customer happy.

How are we doing now?   Customer research can tell you about the current state of your products and services.  Do the look, feel, and features meet your customers’ needs?

How can we improve?   Learn which features and services customers value, which need help, and which changes will increase satisfaction.  Evaluate options for packaging and pricing your products to better match customers’ expectations.

What else can we do for you?   IRC will help you explore complementary products, features, and services to enhance your customers’ experience.

Intrepid Research Consulting will help you understand the pulse of your customers, identify opportunities for improvement, and advance product development.